DESIGN NOW!

Not only an in-depth exploration of contemporary design practice, this bookis also a rallying call for a more sustainable approach to product designof every type, from lighting and furniture design to consumer electronicequipment, transportation, product architecture, and environmental design.Visually stunning and highly informative, Design Now! illustrates thelatest work by 90 of the world's leading designers and design-ledmanufacturing companies, while also featuring in-their-own-wordsstatements that give a unique insight into the nature of 3-dimensionaldesign today. Additionally, the editors' introductory essayauthoritatively outlines the main issues facing designers, manufacturersand consumers, and offers a perceptive vision for a better way forwardthat focuses on the need to reduce, reuse, and recycle. Design Now! isessential for anyone interested in design and the road towards a greenerfuture. Selected designers and design-led companies featured in the book: Ronan &Erwan Bouroullec, Ecotricity, Naoto Fukasawa, Zaha Hadid, IntelligentEnergy, Jonathan Ive & Apple Design Team, LOT-EK, Ross Lovegrove, MarineCurrent Turbines, Jasper Morrison, Marc Newson, POC, Philips Design,Seymourpowell, Tokujin Yoshioka