Marketing Research an International Approach

S. Hollensen
Marketing Research an International Approach
Popraw t─Ö ksi─ů┼╝k─Ö | Dodaj inne wydanie

Opis

Marketing Research: An International Approach is a comprehensive text written with the decision-maker in mind. It is written from the perspective of the firm conducting marketing research in the national and international markets irrespective of its country of origin. This tools-oriented book shows how international marketing managers can transform existing (Secondary) and newly collected (primary) data into useful information.This is a comprehensive and advanced marketing research book that offers an analytical and decision-oriented framework of the subject. This book looks at firms conducting market research in the national and international markets irrespective of its country of origin.This book is written for advanced undergraduate and graduate students studying Marketing Research. It is also appropriate for practitioners who wish to keep abreast of the most recent developments in the field.
Data wydania: 2006
ISBN: 978-0-273-64635-8, 9780273646358
J─Özyk: angielski
Wydawnictwo: Pitman

Gdzie kupi─ç

Ksi─Ögarnie internetowe
Sprawdzam dost─Öpno┼Ť─ç...
Ogłoszenia
{}
Dodaj ogłoszenie
2 osoby szukaj─ů tej ksi─ů┼╝ki
{}

Moja Biblioteczka

Ju┼╝ przeczytana? Jak j─ů oceniasz?

Recenzje

Ksi─ů┼╝ka Marketing Research an International Approach nie ma jeszcze recenzji. Znasz j─ů? Mo┼╝e napiszesz kilka s┼é├│w dla innych Kanapowicz├│w?
{}´ŞĆ Napisz pierwsz─ů recenzje

Moja opinia o ksi─ů┼╝ce

Cytaty z ksi─ů┼╝ki

O nie! Ksi─ů┼╝ka Marketing Research an International Approach. czuje si─Ö pomini─Öta, bo nikt nie doda┼é jeszcze do niej cytatu. Mo┼╝e jej pomo┼╝esz i dodasz jaki┼Ť?
{} Dodaj cytat
  • O nas
  • Kontakt
  • Pomoc
  • Polityka prywatno┼Ťci
  • Regulamin
  • © 2021 nakanapie.pl
    Zrobione z {} na Pradze Południe