Pricingis far and away the most sensitive profit lever available. Still, few companies or managers execute pricing well, and most regularly miss valuable opportunities. Whether testing the techniques ...
This is the new paperback-bound version of The Washington Manual. This best-selling manual is now available in this paperback format that lays flat when open and is also available in the traditional s...
A comprehensive study of microwave vacuum electronic devices and their current and future applications While both vacuum and solid-state electronics continue to evolve and provide unique solutions, em...
Responding to current trends in anatomy curricula, this innovative new resource covers surface and radiologi¬cal anatomy and cutaneous and muscular innervations as well as gross anatomy. Outstandingly...
The product of this research has extensive application to the drinking water and regulatory communities for assessing source waters, enriching the ability to assemble and evaluate all existing and rea...
Providing a solid managerial perspective, PURCHASING AND SUPPLY CHAIN MANAGEMENT, 6e draws from the authors' firsthand experiences and relationships with executives and practitioners worldwide to pre...
For upper-level undergraduate or MBA "core" courses in Marketing Management.This book is perfect for getting to the core concepts for any Marketing Management course, but particularly fitting for inst...
There is no surer way to feel the danger or the good fortune of our collective past than to contemplate those moments when the world's future hung in the balance. Our brightest historians speculate on...
The fully revised Biology: Life on Earth, Ninth Edition, has the same friendly writing style appreciated by thousands of students, but with greater emphasis on engaging, real-world applications. New t...
With contributions from experts in the field, the Handbook of Biosensors and Biochips provides an essential reference, underpinning many of the applications used in medical diagnostics, environmental ...
Corporate Finance, by Ross, Westerfield, Jaffe and Jordan was written to convey the most important corporate finance concepts and applications as a level that is approachable to the widest possible au...
NOW WITH ACCESS TO FULL TEXT ONLINE PLUS MANY OTHER EXTRAS - POSTED ON STUDENTCONSULT.COM ACCESS IS VIA UNIQUE PIN NUMBER IN FRONT OF BOOK.Medical Neuroscience is a new, unique medical neuroscience ti...