Basic Identity

Basic is book a series about the basic disciplines in graphic design. Thefirst volume in the series is about logos; the second, about packaging andthe third is about corporate identity. Contents are classified by the typeof entity - arts & culture, business services, retail, lifestyle andmanufacturing.Basic Identity features different corporate identity projects developed bydesigners from around the world, showcasing a broad range of styles whichenhance the book and make it both a compendium of visual input and a greatsource for inspiration.