MarketBusters 40 Strategic Moves That Drive Exceptional Busi

Ian C. MacMillan, Rita Gunther McGrath
Ksi─ů┼╝ka MarketBusters 40 Strategic Moves That Drive Exceptional Busi
Popraw t─Ö ksi─ů┼╝k─Ö | Dodaj inne wydanie

Opis

If all firms face similar obstacles to profitable growth, how do some companies successfully burst through these barriers, leaving their competitors in the dust?Rita Gunther McGrath and Ian C. MacMillan argue that an answer to this question lies in MarketBusters. Best of all, the authors say, opportunities for identifying and executing such moves can be unearthed throughout a company┼╝s existing business platform┼╝if managers know where and how to look for them.The authors practical tools and checklists to help leaders determine the best marketbusting move to use in a given situation. Vivid company examples illustrate the moves in practice, and clear guidelines aid managers in implementing their chosen moves effectively. Driving continuous growth is imperative for every leader in every industry. MarketBusters is the field guide that will help them succeed.MARKET BUSTERS OFFERS:* A Unique Perspective on Growth Opportunities: Big ┼╝breakthrough┼╝ moves are risky and often unsuccessful. Today┼╝s executives are looking to drive growth off a platform of established markets, with existing customers, and with existing products and offerings. This book shows them how to do that.* A Highly Practical Approach: Actionable, tools-oriented focus of this book will appeal to executives under pressure to show results fast.
Data wydania: 2005
ISBN: 978-1-59139-123-4, 9781591391234
J─Özyk: angielski
Wydawnictwo: Harvard Business School Press

Gdzie kupi─ç

Ksi─Ögarnie internetowe


Ogłoszenia

{}
Dodaj ogłoszenie
za darmo!
U┼╝ywane ksi─ů┼╝ki maj─ů dusz─Ö. Zamiast kupowa─ç w sklepie, zajrzyj na nasz─ů stron─Ö z og┼éoszeniami. Ksi─ů┼╝kowe zero-waste? Kupuj u┼╝ywane, sprzedawaj niechciane.

Moja Biblioteczka

Ju┼╝ przeczytana? Jak j─ů oceniasz?

Recenzje

Czy ja dobrze widz─Ö, ┼╝e znasz ksi─ů┼╝k─Ö MarketBusters 40 Strategic Moves That Drive Exceptional Busi? Koniecznie daj zna─ç, co o niej my┼Ťlisz w recenzji!
{}´ŞĆ Napisz pierwsz─ů recenzje

Moja opinia o ksi─ů┼╝ce

Co czyta─ç po ksi─ů┼╝ce “MarketBusters 40 Strategic Moves That Drive Exceptional Busi”- Ian C. MacMillan

Mistrzowie rynku. 40 strategicznych ruch├│w, kt├│re przynios─ů szybki wzrost Twojej firmie
Mistrzowie rynku. 40 strate... Rita Gunther McGrath
Mistrzowski ruch to dzia┼éanie zmieniaj─ůce regu┼éy gry rynkowe...

Cytaty z ksi─ů┼╝ki

O nie! Ksi─ů┼╝ka MarketBusters 40 Strategic Moves That Drive Exceptional Busi. czuje si─Ö pomini─Öta, bo nikt nie doda┼é jeszcze do niej cytatu. Mo┼╝e jej pomo┼╝esz i dodasz jaki┼Ť?
{} Dodaj cytat
O nas Kontakt Pomoc Polityka prywatno┼Ťci Regulamin
© 2021 nakanapie.pl
Zrobione z {} na Pradze Południe