ALL - AMERICAN ADS 1900-1919

Jim Heimann
ALL - AMERICAN ADS 1900-1919
Popraw tę książkę | Dodaj inne wydanie

Opis

A far cry from the aggressive ads we`ve become used to, American printadvertisements from the first two decades of the 20th century were almostshockingly pleasant. Intricately designed and beautifully illustrated,often in the art nouveau style popular at the time, four-color, full-pagemagazine advertisements were welcome respites from the bland, text-filledpages among which they appeared. Sales pitches were earnest and friendly;beer, for example, was billed as "The Evening Glass of Cheer" andtoothpaste was described as "Delicious Ribbon Dental Cream"—perhapsnot the catchiest slogans, but they were on to something. The Americanconsumerist boom of the 20th century was just beginning and advertisingwas getting its sea legs. From motorcars to hair tonics to steamshipcruises to Coca-Cola ("After the theatre drink a glass... it relievesfatigue"), America was peddling its wares in style and setting an exampleof how to advertise in the modern age. This exhaustive compendium of adsfrom the period—many of which haven`t been seen for over eightdecades—is a fascinating reminder of surprisingly simpler times anda rediscovery of a forgotten age in advertising history.
ISBN: 978-3-8228-2512-9, 9783822825129
Wydawnictwo: Taschen

Autor

Jim Heimann Jim Heimann Clothes, cars, and California; cultural anthropologist and popular culture historian Jim Heimann has a taste for American myths and dreams. It is no wonder then that the Executive Editor for TASCHEN America is the author of numerous books on archite...

Pozostałe książki:

20TH CENTURY TRAVEL: 100 YEARS OF GLOBE-TROTTING ADS 25 SURFING 50s FASHION ALL - AMERICAN ADS 1900-1919 ALL - AMERICAN ADS 50s ALL - AMERICAN ADS OF THE 20s BIZARRO POSTCARDS CALIFORNIA HERE I COME CARS OF THE 50s CHRISTMAS - HOLIDAY GRAPHICS FASHION OF THE 70s HULA: VINTAGE HAWAIIAN GRAPHICS KITCHEN KITSCH - Eat & Drink in America LAS VEGAS: VINTAGE GRAPHICS FROM SIN CITY LOS ANGELES PORTRAIT OF A CITY MEXICANA SEE THE WORLD SURFING - VINTAGE SURFING GRAPHICS THE GOLDEN AGE OF ADVERTISING - THE 60S Vintage Surfing
Wszystkie książki Jim Heimann

Gdzie kupić

Księgarnie internetowe
Sprawdzam dostępność...
Ogłoszenia
Dodaj ogłoszenie
2 osoby szukają tej książki

Moja Biblioteczka

Już przeczytana? Jak ją oceniasz?

Recenzje

Książka ALL - AMERICAN ADS 1900-1919 nie ma jeszcze recenzji. Znasz ją? Może napiszesz kilka słów dla innych Kanapowiczów?
️ Napisz pierwszą recenzje

Moja opinia o książce

Cytaty z książki

O nie! Książka ALL - AMERICAN ADS 1900-1919. czuje się pominięta, bo nikt nie dodał jeszcze do niej cytatu. Może jej pomożesz i dodasz jakiś?
Dodaj cytat
© 2007 - 2024 nakanapie.pl